Most PPC marketer focus solely on keyword research, short term conversion goals and few improvements here are there. But the real PPC battles are fought and won on ad copies and landing pages!
Smart scheduling one of my favorite PPC strategy using which I have consistently been able to bring down the cost per lead across my campaigns. In this post, I am listing out the scheduling strategy which can help you save around 20% on average. If you have been running an ad evenly, you might have … Read more